DIRECTOR: Anton Ferchtandiker YEAR: 2025 CLIENT: Spec Ad
Off The Trail explores clothing functionality on two levels – in nature and in the studio. This visual contrast embodies The North Face’s spirit: a deep connection to nature and the freedom to explore. Two characters step off the beaten path – a metaphor for curiosity, courage, and carving your own way. In nature, the garments protect and perform. In the studio, they reveal their modern, refined aesthetic.
CREDITS:
DIRECTOR Anton Ferchtandiker | DOP Anton Shalagayev | 1. AC David Melüh | GAFFER David Melüh | BEST GIRLS Jasmin Arnecke, Anika Pätzold | TALENTS Christin, Jonas Benninghoff